Alexa Andrzejewski

Alexa Andrzejewski

Alexa Andrzejewski speaking at Big Omaha 2010

Andrzejewski speaking at Big Omaha 2010
Born Alexa Weber
Nationality American
Occupation UX Product Manager
Known for Foodspotting

Alexa Andrzejewski is an American user experience designer and entrepreneur. She is best known as the co-founder and CEO of Foodspotting, an app that allows users to socially share their food photographs.[1] She was named to Inc. Magazine's 2011 list of "30 Under 30".[2]

Personal life

Andrzejewski (née Weber) had an interest in technology from a young age, learning to reprogram her childhood computer at eight years old and design websites for local businesses by the time she was in junior high school.[3]

Career

Andrzejewski graduated from the Ohio State University with a degree in Visual Communication Design in 2005, and first joined Ohio-based user experience consulting firm Lextant.[4] Two years later, she moved to San Francisco and joined Adaptive Path, a company she credits with serving as the birthplace for Foodspotting.[5]

In 2009, Andrzejewski was inspired to launch Foodspotting after being unable to find the Japanese dish okonomiyaki in San Francisco.[6] She joined forces with programmer Ted Grubb and social media strategist Soraya Darabi to begin the project.[2] Billed as a "visual guide to food," the app allows users to enter their city and a type of food to get photos showing local restaurants that carry the dish.[6] Since its launch, the service has been named to Time Magazine's list of 50 Best Websites of 2010[7] and featured at Facebook's f8 conference.[8]

After initial success, she left Adaptive Path in 2010 to work on Foodspotting full-time.[5] Foodspotting was acquired by OpenTable in 2013 for $10 million.[9] As part of the acquisition, Andrzejewski joined the online reservation platform as a lead user interface designer.[9]

References

  1. ↑ "Foodspotting on the App Store". App Store. Retrieved 2016-10-04.
  2. 1 2 "Alexa Andrzejewksi, Soraya Darabi, and Ted Grubb, Founders of Foodspotting". 2016-06-27. Retrieved 2016-10-04.
  3. ↑ Dembosky, April (2011-09-23). "Billion dollar brains". Financial Times. ISSN 0307-1766. Retrieved 2016-10-04.
  4. ↑ "Design alum Alexa Andrzejewski profiled on Fast Company site | Department of Design". design.osu.edu. Retrieved 2016-10-04.
  5. 1 2 "The UX-Driven Startup | Adaptive Path". adaptivepath.org. Retrieved 2016-10-04.
  6. 1 2 "Start-up Success Stories: Alexa Andrzejewski of Foodspotting". 2012-04-05. Retrieved 2016-10-04.
  7. ↑ Staff, TIME (2010-08-25). "50 Best Websites 2010 - TIME". Time. ISSN 0040-781X. Retrieved 2016-10-04.
  8. ↑ 2.0, Women. "Foodspotting Founder and CEO Alexa Andrzejewski Virtually Only Woman Onstage at Facebook Developer Conference". Forbes. Retrieved 2016-10-07.
  9. 1 2 Chen, Brian X. "OpenTable to Acquire Foodspotting for $10 Million". Retrieved 2016-10-04.
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