Alta Moda

Alta Moda were a Canadian funk rock band formed in 1979 in Toronto.^[1] It originally consisted of singer Molly Johnson and guitarist Norman Orenstein.^[2] Drummer Steven Gelineau and bassist Etric Lyons were added in 1982 and 1983 respectively.^[1]

After performing for several years in Toronto and releasing a demo cassette, the band eventually signed to CBS Records and released their debut album in 1987.^[3] Although the album spawned the single "Julian", radio stations criticized them for sounding like "generic American funk"^[1] and going as far as saying they sounded "too black",^[1] with the result that the song was only a modest hit, peaking at #53 in the RPM Hot 100 chart the week of January 30, 1988.^[4] The album's other singles, "Notown (In Particular)" and "Cool Love", did not chart. The band also contributed a non-album track, "American Chaser", to the soundtrack of the 1986 television film Popeye Doyle.^[1]

The band declined a Juno Award nomination in the R&B category for "Julian", because they felt it was a mislabelling of the song.^[1]

Although the band had originally signed a six-album deal with CBS, they were dropped from the label after the album's poor sales.^[1] The band continued to perform live, on the lookout for another deal. Orenstein wrote and produced material for other artists, and Johnson performed as well with a band who later became known as Big Sugar.^[1]

Johnson and Orenstein reunited in 1990 as Infidels,^[1] who had a similar sound to Alta Moda's but were more successful on the charts.

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