Everything (M2M song)

"Everything"
Single by M2M
from the album The Big Room
Released 15 October 2001
Format CD, maxi single, cassette
Recorded 2001
Genre Pop
Length 4:22
Label Atlantic
Writer(s) Marit Larsen, Marion Raven, Peter Zizzo, Jimmy Bralower
M2M singles chronology
"Everything You Do"
(2000)		 "Everything"
(2001)		 "What You Do About Me"
(2002)

"Everything" was a single by Norwegian pop duo M2M, composed of singers Marion Raven and Marit Larsen. It was the first single from the duo's second album, The Big Room.[1] The single was released worldwide between October 2001 and March 2002. It was well received critically, and reached No. 6 in Norway in addition to being a minor hit in both Australia and New Zealand. A music video directed by Chris Applebaum was released for the single. M2M performed the song on the 100th episode of Dawson's Creek and live at the 2002 Spellemannprisen awards. The song earned M2M a nomination for "Best International Artist" at the 2001 Mnet Asian Music Awards.

Composition

The song is aimed at Zac Hanson, who Marion Raven dated briefly while M2M were on tour with him and his band Hanson[2] in 2000.[3] According to Raven, once the tour ended he never contacted her, effectively ending the relationship.[2] Lyrically, the song speaks of a relationship "gone sour".[4]

Release and promotion

The single was released in South-East Asia in early October 2001[5] and was released in Norway on 4 March 2002.[6] In December 2001 they opened a concert in Kuala Lumpur with the song.[4] On 1 March 2002 they performed the song at the Spellemannprisen awards in front of 7,000 people and over 700,000 viewers.[7] By mid April 2002 the track had received moderate airplay on radio in the US, particularly on the East Coast. Atlantic Records, however, decided not to market the song until M2M made their appearance on the 100th episode of Dawson's Creek, "100 Light Years from Home", on April 17, hoping this would draw extra attention to the band. This decision upset M2M, who had already arrived in the US in the beginning of March to promote the song over a three-week period, though due to Atlantic's decision they returned home to Lørenskog after only one week.[8] M2M performed the song in the episode,[9] after Pacey Witter flirted with Raven.[10] M2M were scheduled to recommence promoting the single and album in the US in May, before moving onto Mexico, Australia and Japan.[11] They arrived in Australia in mid May 2002 to promote both "Everything" and the follow up single, "What You Do About Me".[12]

Reception

The single reached No. 6 in Norway,[13] No. 27 in Australia[14] and No. 44 in New Zealand.[15] The song earned M2M a nomination for "Best International Artist" at the 2001 Mnet Asian Music Awards.

Chuck Taylor from Billboard called it a "smart, driving song, drenched in glittering harmonies and indelible hooks.[16] Verdens Gang spoke highly of the track.[1] Karen Tye from the Herald Sun called it an "energetic, catchy single".[17] Entertainment Weekly considered it to be one of the "best uptempo tracks" on The Big Room, saying it "recall[ed] the acoustic pop of Hanson (that’s a compliment)."[18] Girl.com.au said the track "sparkle[d] with irresistable [sic] melodies, smart and sassy lyrics and of course Marion and Marit's trademark harmony vocals."[19] The Philippine Star said the track was one of the best songs on the The Big Room, adding that it was a harder rock sound than usual for the duo.[20]

Music video

The video begins with Raven and Larsen singing the song while driving a convertible, before they perform on a red stage in the desert, along with a backup band. The music video was being played in Asia on MTV and Channel V by November 2001.[21] By mid April 2002 the music video was in rotation on MTV in Spain, Italy, Asia, Scandinavia, Brazil and Latin America.[8] It was directed by Chris Applebaum,[22] and filmed in Los Angeles from 7 to 10 October 2001.[5]

References

  1. 1 2 "Fremdeles uforløst". Verdens Gang (in Norwegian). 6 March 2002. Retrieved 29 September 2015.
  2. 1 2 "Her bryter Marion sammen i tårer over M2M-dagboken". Verdens Gang. 9 February 2013. Retrieved 1 October 2015.
  3. ↑ "M2M: Gigant-underskudd tross million-salg". Verdens Gang (in Norwegian). 18 September 2000. Retrieved 29 September 2015.
  4. 1 2 Gerald, Chuah (10 December 2001). "Angels from Norway". New Straits Times (2nd ed.). p. 3.
  5. 1 2 "Latest News". M2M Music. Archived from the original on 3 June 2002.
  6. ↑ "M2M til Spellemannprisen". Verdens Gang (in Norwegian). 25 January 2002. Retrieved 29 September 2015.
  7. ↑ "Storsalg kan gi ny gullkontrakt". Verdens Gang (in Norwegian). 1 March 2002. Retrieved 29 September 2015.
  8. 1 2 "M2M frustrert over manglende USA-satsing". Verdens Gang (in Norwegian). 17 April 2002. Retrieved 1 October 2015.
  9. ↑ Taylor, Chuck (4 May 2002). "M2M Resuscitation". Billboard: 70. Retrieved 1 October 2015.
  10. ↑ Dawson's Creek: 100 Light Years from Home (Television episode). The WB. 17 April 2002.
  11. ↑ "M2M frustrert over manglende USA-satsing". Verdens Gang. 17 April 2002. Retrieved 1 October 2015.
  12. ↑ "Singles for M2M pair". Herald Sun. Melbourne. 16 May 2002. p. 36.
  13. ↑ "M2M". norwegiancharts.com. Hung Medien. Retrieved 30 September 2015.
  14. ↑ "M2M". australian-charts.com. Hung Medien. Retrieved 30 September 2015.
  15. ↑ "M2M". charts.org.nz. Hung Medien. Retrieved 30 September 2015.
  16. ↑ Taylor, Chuck (23 February 2002). "M2M Everyday". Billboard: 22. Retrieved 1 October 2015.
  17. ↑ Tye, Karen (28 April 2002). "Pop". Herald Sun. Melbourne.
  18. ↑ "The Big Room". Entertainment Weekly. 15 March 2002. Retrieved 1 October 2015.
  19. ↑ "M2M – The Big Room". Girl.com.au. Retrieved 30 September 2015.
  20. ↑ "M2M back with The Big Room". The Philippine Star. 8 December 2001. Retrieved 4 October 2015.
  21. ↑ "MTV-pris til M2M?". Verdens Gang (in Norwegian). 20 November 2001. Retrieved 1 October 2015.
  22. ↑ "M2M – Music Videos". VH1. Archived from the original on 4 March 2016. Retrieved 1 October 2015.
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