Fractal Analytics
| Incorporated | |
| Industry | Advanced analytics, Artificial Intelligence |
| Founded | 2000 |
| Headquarters |
United States Locations: India, United Kingdom, Singapore, UAE, Canada, Italy, Switzerland, China, United States |
| Products | Customer Genomics, Centralized Analytics Environment (CAE), Trial Run, Concordia, Qure.ai, Cuddle.ai |
| Services | Customer lifecycle management analytics, Price optimization, Marketing mix management, Multi-channel attribution, Risk analytics, Supply chain analytics |
| Revenue | Confidential |
Number of employees | about 800 |
| Website | Fractal Analytics |
Fractal Analytics is a strategic analytics partner to the most admired Fortune 500 companies globally and helps them power every human decision in the enterprise by bringing analytics and AI to the decision. Fractal Analytics has more than 1000 people across 12 global locations including the United States, UK and India and has been named a “Cool Vendor in Analytics” and a "Vendor to watch" by Gartner. Fractal is privately held and has investors including Khazanah, who invested $100 million in 2016 and TA Associates, who invested $25 million in 2013.
Business lines
Fractal Analytics serves Fortune 500 companies in CPG, Financial Services, Insurance, Retail, Technology, Life Science, Healthcare, Telecommunication and Media industries.
Products and Solutions
Fractal Analytics offerings are as follows:
- Qure.ai Qure.ai delivers cutting-edge deep learning technology to help diagnose disease and recommend personalized treatment plans from healthcare imaging data.
- Dcrypt Dcrypt is a text mining suite to solve business problems by deriving high quality information from text data. It helps in understanding customer sentiments by analyzing their opinions from product reviews, blogs, tweets, Facebook posts etc.
- Trial Run Trial Run is Fractal’s cloud based product which enables businesses to institutionalize ‘supervised experimentation’ and eventually select strategies which increase profits, drive customer engagement and higher shareholder value. It allows: 1. Systematic design of experiments, 2. Systematic measurement of these experiments by quantifying their impact.
- Customer Genomics Customer Genomics is Fractal’s solution to drive deep understanding of customer behavior, needs, context and channel preference from their day to day transactions and interaction ‘footprints’. It derives customer preferences, traits and behavioral attributes from the most granular data available about customers. A combination of this information can be analyzed to better profile the customers and optimize marketing campaigns.
- Centralized Analytics Environment (CAE) CAE is a collaborative workbench with inbuilt workflows from data integration to model implementation using artificial intelligence and machine learning techniques. CAE has been developed to provide solutions for industry specific use cases e.g. Marketing Mix Modeling using Hierarchical Bayesian Regression, insurance claims management using both structured and unstructured data, demand forecasting for CPG etc
- Concordia Concordia performs data standardization routines for data cleansing, validations, enrichment and verification, and returns clean and consistent data ready for analysis in any format.
- Cuddle.ai Cuddle.ai is your personal analyst, delivering relevant business insight in the form of bite-sized cards on your smartphone.
Awards and Recognition
November 2016: Fractal Analytics announces major expansion, appoints Pranay Agrawal as CEO
August 2016: Fractal Analytics partnered with KNIME to accelerate institutionalization of analytics for its Fortune 500 clients.
July 2016: Fractal Analytics Recognized as a “Best Company to Work” for 2016 in the professional services industry in a study conducted by The Economic Times in partnership with the Great Place to Work Institute.
May 2016: Fractal Analytics raised USD 100 million in a strategic partnership with Khazanah.
March 2016: Fractal entered an Innovative Partnership between Fractal with Martin Lindstrom connecting Big Data and Small Data.
January 2016: Selected as a top text analytics vendor by Forrester Research.
2015: Analytics India Magazine features Fractal as one of the top 10 Boutique Analytics firms in India [1]
2015: Determined by Gartner as one of the most visible advanced analytics service providers
March 2015: Listed as a "Vendor to Watch" in the managed analytics service proveders' space in Gartner Report
March 2015: Srikanth Velamakanni as one of the 10 Most Influential Analytics Leaders in India
July 2014: Won the Fast 50 Asian American Business Award for Second Consecutive Year
February 2014: Srikanth Velamakanni as one of the 10 Most Influential Analytics Leaders in India - 2014
October 2013: Fractal Analytics Receives Prestigious ‘Innovation Award’ from Direct Marketing Association
October 2013: CIO Review's 20 Most Promising Big Data Companies
September 2013: Second year on INC list of fastest growing private companies
June 2013: Recognized as Fastest 50 Asian American Businesses
May 2013: Named as “Cool Vendor in Analytics” by Gartner
March 2013: Featured in OVUM’s “On the Radar” report
February 2013: Featured in Wikibon’s report “Worldwide Big DataRevenue by Vendor 2012"
September 2012: Valuenotes research ranks Fractal Analytics #2among top 5 service providers in the analytics segment in 2011
September 2012: Inc 5000 features Fractal Analytics #114 among the fastest growing private companies in Business products and services
June 2012: Featured among the Big Data pure-play vendors for 2011 by Wikibon
2009: Listed as top 20 KOP by Black Book of Outsourcing
External links
- Fractal Analytics website
- Fractal Analytics Insights Blog
- Predictive Analytics Network - LinkedIn Group
References
- Analytics Poised to Disrupt Entire Insurance Value Chain
- TimesJobs Making freshers job ready
- CFO India Magazine: Big Data & Analytics
- Fractal Analytics Second Year on INC List of Fastest Growing Private Companies
- DecisionStats interviewed Pranay Agrawal, Co-founder Fractal Analytics
- Expertswho mine nuggets of data - Financial Times
- CEOSrikanth Velamakanni’s interview at Thinkingstreet.com on Fractal Analytics and the future of business analytics in India