Moviepilot

Movie Pilot
Website moviepilot.com
Alexa rank Increase 1867 (November 2014)[1]
Launched 2007

Movie Pilot is an American entertainment website that covers news and editorial for films, television, popular culture, and video gaming. Founded in Berlin, Movie Pilot also acts as a social media agency for film studios, including 20th Century Fox and Sony, using audience analytics software to conduct digital marketing campaigns across social media.

While Movie Pilot has an in-house staff of editors and writers, much of their content comes from fan contributors, in the "open-posting" vein of Bleacher Report or Tumblr. According to Quantcast, Movie Pilot averages more than 60 million views per month and more than 14 million unique views in the U.S., second only to IMDb for film websites.[2] Movie Pilot also posts select stories through their multi-channel Facebook platform; their 14 channels total more than 28 million likes on Facebook, with "Movie Pilot Horror" and "Movie Pilot Vampires" tallying the highest marks (5.66m and 4.25m, respectively).[3]

Movie Pilot has offices in Venice, Los Angeles and Berlin.

History

Movie Pilot was launched by co-founders Tobi Bauckhage, Jon Handschin, and Ben Kubota in 2007, a Berlin-based film website that also offered social media consulting services to film studios. Using an open-posting model that invites readers to write their own content, moviepilot.de grew to more than 6.8 million unique monthly views by October 2014 (Google Analytics).[4]

Now based in Venice, Los Angeles, Movie Pilot employs approximately 100 employees worldwide.[5]

Contributor platform

Movie Pilot affords fans the opportunity to create their own content through an open posting platform similar to Wordpress, but with distribution to a network of millions. From editorial and news writing to fan art and video production, much of the content on Moviepilot is created by fan contributors. Movie Pilot rewards contributors with access to press events and celebrities, having recently launched a "Movie Pilot Experience" series that chronicles fan perks.[6]

Media Brands

NowLoading.co[7]

Now Loading covers the biggest and best in gaming. It is a multi-faceted digital magazine filled with stories about the most beloved games, told by the fans who can't stop talking about them. Now Loading digs deeper than just the surface material, delving into deep, compelling conversations about the vast universe of gaming.

Champions.co[8]

Movie Pilot's MMA vertical, Champions, is focused on a new era of coverage on UFC fighting. Champions has created a positive environment to discuss the MMA universe for what the fans love, not hate. Via the Creators Platform, Champions has become a place for numerous UFC fighters to write and share their thoughts on hot topics and their own fandoms within the sport.

References

  1. ↑ "Moviepilot.com Site Info". Alexa Internet. Retrieved 6 November 2014.
  2. ↑ "Moviepilot.com Traffic and Demographic Statistics by Quantcast". Quantcast.com. Retrieved 6 November 2014.
  3. ↑ "Moviepilot". moviepilot.com. Retrieved 6 November 2014.
  4. ↑ "Moviepilot Sells Its German Business For $20M To Concentrate On The U.S.". TechCrunch. Retrieved 6 November 2014.
  5. ↑ "Moviepilot Looks to Fill Venice Headquarters - Los Angeles Business Journal". Labusinessjournal.com. Retrieved 6 November 2014.
  6. ↑ Moviepilot (1 October 2014). "MOVIEPILOT EXPERIENCE: Ride Along with Optimus Prime!". moviepilot.com. Retrieved 6 November 2014.
  7. ↑ nowloading.co/about
  8. ↑ https://champions.co/about
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