Redscout

Redscout
Subsidiary
Founded 2000
Headquarters New York, New York, United States
Key people
Jonah Disend, CEO
Armando Turco, Managing Director, New York
Colin Chow, Managing Director, San Francisco
Jason Cobbold, Managing Director, London
Number of employees
50 (2010)
Website www.redscout.com/

Redscout, a member of publicly traded MDC Partners (MDCA), is a brand strategy, innovation and design firm with offices in New York, London and San Francisco,[1] and approximately 50 employees.

Redscout works with brands to identify areas for growth, design consumer experiences, and create new products and services. Their client list includes companies such as PepsiCo, Diageo, Domino's Pizza, Del Monte Foods, Hyatt, Hewlett-Packard and Kate Spade.

The company was founded in 2000 by Jonah Disend and joined the MDC Partners Network in 2007.

Disend was previously a Planning Director at DDB Worldwide. He holds a master's degree from New York University and a bachelor's degree from Washington University in St. Louis. He has appeared in such publications as The New York Times,[2][3] The Wall Street Journal,[4] Billboard[5] , and WWD.[6]

References

  1. "Redscout brings on BBH's Armando Turco as managing director of its New York office". The Drum. Retrieved 2016-06-20.
  2. Elliott, Stuart (2009-05-18). "Geico's Lizard Offers a New Message of Reassurance". The New York Times.
  3. Sisario, Ben (2009-04-24). "Cafe Bustelo - Out of the Bodega and Onto the Scene". The New York Times.
  4. Vranica, Suzanne (2007-07-18). "Questions for ... Jonah Disend; Making the Jump: From Creating Ads to Devising Goods". The Wall Street Journal.
  5. Paoletta, Michael (2005-07-05). "Would you spend $3,500 on a 50 Cent watch?". Billboard.
  6. Seckler, Valerie (2002-12-18). "Converting Fashion's Unfaithful" (PDF). Women's Wear Daily.
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