Trio (chocolate bar)

Trio
Product type Biscult
Owner United Biscuits
Country United Kingdom
Introduced 1980s
Tagline I want a Trio and I want one now!

Trio is a chocolate bar sold in the United Kingdom consisting of a combination of soft toffee, thick milk chocolate and biscuit.[1] The Trio brand is owned by United Biscuits and sold under the McVitie's brand.[2] Trio was previously manufactured by Jacob's[3] who discontinued production in 2003, but the chocolate bar is set to return in March 2016 following a campaign on Facebook.[2]

The brand was known in the 1980s for its distinctive television advertisements by animator Bob Godfrey[4][5] in which a cartoon character Suzy sang along to the tune of Day-O (The Banana Boat Song): "Trio, Trio, I want a Trio and I want one now".[1][6]

References

  1. 1 2 Graham, Chris (9 February 2016). "Trio chocolate bars set for a comeback after 13 years". Daily Telegraph.
  2. 1 2 Cliff, Martha (8 February 2016). "Trio biscuit bars are back after 13 YEARS thanks to a Facebook poll of popular retro brands - beating Toffo and Spangles". Daily Mail.
  3. ↑ Taylor, Alastair (25 May 2009). "I want a Trio and I want one now". The Sun.
  4. ↑ "Old eccentric advert for the long-gone Jacob's Trio biscuits". Daily Mail. 8 February 2016. Retrieved 11 February 2016.
  5. ↑ "Classic 80s Trio bars to go on sale again - and 5 retro brands that deserve a reboot". The Sentinel. Stoke-on-Trent. 9 February 2016.
  6. ↑ "Jacob's Trio". Child of the 1980’s. 13 August 2007. Retrieved 11 February 2016.


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