Tune Group

Tune Group Sdn Bhd
Private
Industry Entertainment, Leisure
Headquarters Wisma Tune, Jalan Dungun, Bukit Damansara, Kuala Lumpur, Malaysia
Key people
 Tony Fernandes (Chairman)
Kamarudin Meranun (CEO)
Subsidiaries Air Asia
Tune Hotels
Caterham Group
Queens Park Rangers
ASEAN Basketball League
Tune Tones
Website www.tunegroup.com

Tune Group Sdn Bhd (or Tune Group Sendirian Berhad, meaning 'private limited') is a leisure and entertainment corporation founded by the Malaysian entrepreneurs Tony Fernandes and Kamarudin Meranun. Tune Group's mission is to provide affordability and accessibility to leisure activities and entertainment, primarily in Asian markets. It does this via its airline, hotel, telecommunication, financial services, sports, media and creative industries subsidiaries.[1][2][3] Its subsidiaries include: budget airline Air Asia; Caterham Group a motor engine-based technology company, though which it formerly owned the Caterham F1 Team;[4] and Queens Park Rangers, an English football club.[5] Tune Group was the official shirt sponsor of FA match officials until 2013.[6]

Business

Tune was founded in late 2001 with the purchase of AirAsia by Tune Air Sdn Bhd on 2 December 2001. In 2013, Tune Group expanded its low budget hotel business (Tune Hotels) in Australia.[7]

Portfolio

Sponsorship

Lotus Racing car with Tune Group logos.

Tune Group is a partner of The Football League and the FA Cup. It contracted to partner the Professional Games Match Officials (PGMO) for seven years and ran for three years for the course of the 2010-2011 season. Previously, PGMO was affiliated with the Tune Group subsidiary AirAsia.[8][9]

See also

References

  1. ↑ "Company Overview of Tune Group Sdn Bhd". Bloomberg Business Week website. Accessed 17 February 2014.
  2. ↑ "Tune group has boasted as having the potential to repeat AirAsias success." Times of Oman 19 June 2012  – via HighBeam Research (subscription required) Accessed 24 November 2012.
  3. ↑ "Tune Talk." Tune Group website June 2013.
  4. ↑ "Lotus to join Formula One grid for 2010." The Guardian 15 September 2009. Accessed 24 November 2012.
  5. ↑ "Queens Park Rangers Bought by AirAsia CEO Tony Fernandes." Bloomberg 18 August 2011.
  6. ↑ "Tune Group to sponsor Premier League refs" Marketing 6 October 2010. Accessed 23 March 2014.
  7. ↑ "Tune Group plans Aust expansion." Business Spectator. 18 June 2013. Accessed 17 February 2014.
  8. ↑ "Premier League referees whistle up new sponsorship deal." news.bbc.co.uk BBC News 6 August 2010 Accessed 17 August 2010.
  9. ↑ "Referees in Tune for the new season." Premier League 6 August 2010. Accessed 17 August 2010
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