Whacked Out Media

Whacked Out Media
Industry
Founded January 21, 2009 (2009-01-21) in Hyderabad, Telangana, India[1]
Founder Rama Krishna Veerapaneni
Headquarters Singapore[2][3]
Area served
 Worldwide
Key people
Number of employees
 250
Parent Mango Mass Media Pvt Ltd.[5]
Website Official website[6]

Whacked Out Media (Also stylized as WOM) is a Singapore-based MCN(Multi-channel network) [7][8] that was conceptualized in 2009.[9] With an operational workforce of over 200 employees working out Hyderabad, India, the media outfit has a singular presence in its domain. Apart from its south Indian film promotions[10][11][12] and YouTube content distribution,[13] Clients of Whacked Out Media include IIFA Utsavam,[14] Sunburn Festival, Sensation White,[15][16] Kajal Aggarwal[17] and Taapsee Pannu[18][19]

History

Whacked Out Media, which proliferated in 2010, started off with VAS Services and Mobile rights for Movies and other entertainment content and it serves as Mango Mass Media Pvt Ltd's subsidiary. By 2011, the media outfit rapidly expanded its outreach with YouTube operations, Digital Image Management of celebrities, Multi-genre content aggregation, Movie promotions and Live Streaming services for its clients In 2012, Whacked Out Media had a strong foothold in the industry with 300+ Channels and it was also tied up with major production houses from South Indian film industry. The following year, the company’s flagship channel reached 1Million+ subscribers on YouTube and emerged as Tollywood’s largest Image Management and Media Company.

Whacked Out Media also launched My Mango app and News Broadcasting management along with owned digital rights for more than movies towards the end of 2013. Succeeding this, the organization emerged as the leading YouTube MCN in India with digital rights of 4000+ Movies.

2015 witnessed the initiative of commencing Multi-platform distribution for 7000+ movies complimented by the procurement and ownership of 900+ YouTube channels in its network. Its success was quantified by over 400 million video views, catapulting its industrial status to being the largest in magnitude across the Asia-Pacific region. Recently, Whacked Out Media announced its expansion to two other metropolitan Indian cities Mumbai and Chennai[20] wherein it will enlarge its already established workforce and infrastructure.

Content

The media outfit is renowned for its 6500+ years of content watch-time over internet which by far exceeds that of most, if not all other MCN’s. In accordance with Financial Express’s report in August 2015, Whacked Out Media is cited to hold over 130Million Social media fans through-out its network[21] which has now accrued to more than 180Million fans. As a YouTube Multi-channel Network, Whacked Out Media manages over 1200 YouTube channels. In June 2016, the company reached the 500 million monthly views on their YouTube platforms.[22]

In Whacked Out Media's roaster of 1200 Channels following are few popular channels. V.Creations, Bosskey Tv, Mythri Movie Makers, Maruthi Talkies, Telugu Filmnagar,[23] Mango News,[24] Indian Videos Guru, Mango Kids, Mango Videos, Mango Classics, Mango Music,[25] ABN, APInternational[26],QRT.[27]

Services

Digital Image Management

Whacked Out is known for managing the digital image of celebrities hailing from various regional segments of the Indian film industry as well as public influencers.[28]

Content Publishing

Whacked Out is known for publishing organized and managed content over a multitude of platforms on internet like, Dailymotion, Lebara, HOOQ,YouTube, Vuplay, Google Play Movies & TV etc. dispersed across several territories of the world.

Content Distribution

The company serves as a distribution vehicle for the owned and/or partnered content on-Demand services. Whacked Out achieves this through IPTV's of almost all Indian regional language to the world and the provision of SVoD (Subscription Video on Demand) services in collaboration with other service providers.

Brand Servicing

Whacked Out Media’s latest venture is pertinent to External Branding Services. The company proffers end-to-end process development for branding campaigns. This includes the generation of branded content and brand mentions, acquiring celebrities for the same as well as distributing this content over an enormous network of digital platforms. The organization also takes up the SMM (Social Media Management) requirements of branding campaigns, thereby optimizing their functional output.

Partnership and certification

Whacked Out Media is partnered with various digital media platforms like Google, YouTube, Twitter, Facebook, HOOQ[29] and various other platforms to manage and distribute content over digital media.

See also

References

  1. ↑ "Social Samosa Agency Feature – Whacked Out Media".
  2. ↑ "Hyd-based Whacked Out expands operations".
  3. ↑ "Whacked Out Media announces expansion plans".
  4. ↑ "minting money, digitally".
  5. ↑ "Mango Mass Media Pvt Ltd".
  6. ↑ "Whacked Out Media's Ranking On Alexa.com".
  7. ↑ "Whacked Out Media's Incorporation".
  8. ↑ "YouTube MCN Whacked Out Media's Channels Soar!".
  9. ↑ "WHACKED OUT MEDIA PRIVATE LIMTED on Company Wiki".
  10. ↑ "Video content distribution, aggregation and development company Whacked Out Media, which is working with the producer, successfully asked Vimeo to take down the print.".
  11. ↑ "YouTube MCN 'Whacked Out Media' hits 500 million views".
  12. ↑ "Kabali's Triumph on Social Media".
  13. ↑ "Shailendra Singh has recently partnered with Whacked Out Media for audience development for his YouTube Channel.".
  14. ↑ "First Ever IIFA UTSAVAM".
  15. ↑ "Renowned Sensation Festival Premiers in India".
  16. ↑ "#SensationIndia popularizes The Sensation Festival across social media".
  17. ↑ "Kajal's Facebook page has more than 2.3 billion fans, with more than 350 million engaged users, and she credits some of this awareness to Whacked Out Media".
  18. ↑ "Taapsee Pannu Says Freedom to Abuse Celebs Gives Trolls a High".
  19. ↑ "Socially Active Taapsee Pannu Cant even click proper selfie.".
  20. ↑ "Whacked Out Media announces expansion plans".
  21. ↑ "Whacked Out Media Hits Collective Facebook Fan-Base of 130 Million".
  22. ↑ "YouTube MCN 'Whacked Out Media' hits 500 million views".
  23. ↑ "Telugu FilmNagar's Ranking On Alexa.com".
  24. ↑ "Mango News's Ranking On Alexa.com".
  25. ↑ "Mango Music's Ranking On Alexa.com".
  26. ↑ "Social Samosa Agency Feature – Whacked Out Media".
  27. ↑ "Whacked out Media is our Local partner, and they showed us the city like when you have a family visiting from abroad".
  28. ↑ "Whacked Out also provide Digital Image Management services to Celebrities – manage content across their social media and handle their digital endorsements, do audience Development for Events, Brands, Campaigns and Production of Branded Digital Content".
  29. ↑ "Singtel's video streaming service HOOQ launching in India next month for Rs 199/month".
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