Wisconsin Department of Tourism

Wisconsin Department of Tourism
Agency overview
Formed 1995
Jurisdiction Wisconsin
Headquarters Madison, Wisconsin
Agency executive
Website TravelWisconsin.com

Overview

The Wisconsin Department of Tourism is a governmental agency of the U.S. state of Wisconsin responsible for marketing and promoting the state as a travel destination.[2] As of September 2015, the Secretary of the department is Stephanie Klett.

A primary tool that the department uses to fulfill its mission and duties is maintaining its official web site, TravelWisconsin.com, which contains a wide variety of information, including access to reservations at various amenities. Although the department has had the site since 1996, a major update occurred in 2001 as part of a strategic re-prioritization of information technology.[3]

Although a department of tourism was called for by leaders as early as 1967,[4] prior to 1995 state sponsored tourism promotion was performed as a division of other departments.[5] The department began operations on December 24, 1995, under its first secretary Richard "Moose" Speros.[6]

Attached boards

Four boards are attached to the Department of Tourism:[5]

See also

References

  1. ↑ "Wisconsin Cabinet Bios". Office of the Governor - Scott Walker. Retrieved April 6, 2015.
  2. ↑ "Department of Tourism". Office of the Governor - Scott Walker. Retrieved April 6, 2015.
  3. ↑ Jones, Meg (March 16, 2001). "State updates tourism Web site". Milwaukee Journal. Milwaukee, WI. Retrieved April 7, 2015.
  4. ↑ "Campaign Funds 'Debated', by Lucey, Governor's Aide". The Daily Telegram. Eau Claire, WI. October 5, 1966. Retrieved April 6, 2015.
  5. 1 2 "Wisconsin Statutes - Chapter 15". Wisconsin Legislature. Retrieved April 6, 2015.
  6. ↑ "Speros will head Toursim Department". Milwaukee Journal. Milwaukee, WI. November 29, 1995. Retrieved April 6, 2015.


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